We're all about elevating experiences with exceptional coffee. Our recent venture at LIV Golf in Adelaide was no exception.
At the end of April, we ventured down to Adelaide to support one of the biggest events on the Australian golf calendar for the year, and the experience was like no other.
There were record crowds over the three-day event which took place at Grange Golf Club in Adelaide. Over 94,000 spectators came down to see the likes of Greg Norman, Cam Smith, Phil Mickleson as well as many other players over the weekend. A big highlight was seeing a home victory from the Ripper GC team after a very close final hole, and in true fashion, the team celebrated with a “shoey” on stage. To cap off the day, spectators were treated to live music each night featuring Tones & I, Fisher, and Flight Facilities.
As part of our partnership with LIV this year, we had a custom-designed activation to bring a true specialty coffee experience to the golf pundits of Adelaide.
Over the three-day event, our team brought their A-game, setting up the bustling café that quickly became a hub of activity for players and spectators alike. With high amounts of anticipation in the air, we welcomed fellow golf lovers every morning to get their morning fix, expertly crafted by our team.
To beat the Adelaide heat, we had cold brew taps out front, offering a selection of Ethiopia Chelbessa cold brew, oat draught, and our signature Arnold Palmers (cold brew mixed with Strangelove Lemon Squash – an exclusive to LIV Golf). As players teed off and spectators lined the fairways, our espresso bar became a gathering place for coffee lovers and golf fans alike.
We’re golf fans at Allpress, but our activation was really about showcasing our passion for specialty coffee to the good folk of Adelaide. We were stoked to keep everyone caffeinated with our signature flavour at LIV Golf.
Til next time.