Find your flavour with our new retail packaging

We’re thrilled to introduce our newly redesigned retail packaging! Every coffee is an experience, and our new packaging is designed to help you discover the perfect flavour to start your day.

Our coffee is a collection of carefully crafted signature flavours. Blends with unique characteristics and personalities, each one brings a world of flavour to your cup.

We source coffee direct from origin and roast with precision using our innovative hot air system. Our signature sweeter, cleaner flavour; proven in the world’s best cafés.

We set out to redesign our packaging to help Allpress drinkers discover the flavour that starts their day. Showcasing our specialty coffee credentials and passion for great coffee, our packaging is designed to excite and educate; to bring the character of our coffees to life.

We can’t wait for you to experience our new range and find your flavour.

What’s new?

We've redesigned our range to provide a more informative and eye-catching coffee experience. Providing the information you need at a glance but with in-depth flavour specifics too, you can find the perfect coffee to suit your taste.

Why the change?

The specialty coffee market is rapidly changing. COVID taught coffee drinkers how to brew an exceptional cup at home, and this trend has continued to grow.

Our new packaging speaks directly to the coffee drinker, from the no-fuss home brewer through to the professional barista. With new flavour infographics, you’ll get a breakdown of each flavour profile to find help your favourite.

New material

  • 40% reduced plastic (compared to our current wholesale coffee packaging)

  • Non-recyclable. Please dispose of responsibly

  • High-barrier, curbside recyclable coming 2025.

With no viable commercial composting and limited soft-plastic recycling systems available in ANZ, we've chosen a lower-plastic content material for our new packaging – guaranteeing freshness for our coffee.

This is our current best option while we continue to work towards our end goal; high-barrier, curbside recyclable packaging.

The exception is our UK team's new bags. Allpress UK's packaging will be made from a different material, which will be soft-plastic recyclable. This is thanks to the UK having more comprehensive soft-plastic recycling schemes available. 

Read more about our materials journey over here.


When is it happening?

We’re phasing in our new packaging as we run out of our existing stock, so you’ll see a staggered launch around the globe.

  • NZ September 2024

  • JP Dec 2024

  • AU/SG January 2025

  • UK March 2025

Got questions?

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